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淄博美澤瑞特環(huán)保材料有限公司

行業(yè):節(jié)能環(huán)保/新材料/外貿(mào)進(jìn)出口

企業(yè)簡(jiǎn)介

  Zibo Meizeruite Environmental Protection Materials Co., Ltd. located in Zibo National New & Hi-tech Industrial Development Zone is a hi-tech enterprise that enjoys a good geographical location and possesses multiple independent intellectual property rights. The Company possesses more than 100 employees. 67% employees have received education in a technical secondary school, junior college or above. The Company possesses 6 domestic famous organosilicon experts who have mastered a lot of high and new technologies in terms of production of organosilicon materials, have broken through a number of foreign technology monopolies and have made outstanding contributions to development of the organosilicon industry in China.

企業(yè)訴求

  做了很多年的b2b外貿(mào)平臺(tái),近兩年效果不明顯,自己總結(jié)自己公司的產(chǎn)品質(zhì)量和價(jià)格在行業(yè)內(nèi)都是中上等,因?yàn)閎2b平臺(tái)上公眾詢盤要求價(jià)格都很低,所以基本沒有成交,客戶打算轉(zhuǎn)型獨(dú)立站+谷歌長(zhǎng)期做私域流量。

解決方案

首先搭建自己工廠的全球門戶網(wǎng)站,突出OEM加工能力,向全球客戶展示產(chǎn)品,加工能力,以及服務(wù)。另外通過谷歌分階性的推廣總結(jié)經(jīng)驗(yàn),利用谷歌覆蓋面廣的特點(diǎn),用半年的時(shí)間鎖定了精準(zhǔn)市場(chǎng),然后對(duì)精準(zhǔn)市場(chǎng)進(jìn)行不斷的優(yōu)化,不同廣告形式的深入,進(jìn)行地區(qū)深度的開發(fā)。

效果反饋

網(wǎng)站的設(shè)計(jì)更好的展示了工廠的實(shí)力,第一時(shí)間能吸引客戶,谷歌帶來的是更高質(zhì)量而且可以長(zhǎng)期合作的穩(wěn)定供應(yīng)商,現(xiàn)在又根據(jù)客戶的訂單做出了新的產(chǎn)品,穩(wěn)定了市場(chǎng)

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